Ceramic Insulating Coatings Can Protect Your Building

The coatings that have been developed aren’t specified an R-value score, though their measurements are made through their emissivity power. Therefore, the ability towards reflecting high temperature as well as the warmth which is upon the outside of all the construction is its main criteria.

There are 3 forms of heat (i) Ultra Violet heat (ii) light that is definitely discernible, and (iii) the infrared (IR). If superior quality of ceramic insulating coatings is applied, you can contain the three kinds of high temperature. The infrared temperature in fact builds up roughly 57 percent of the heat on the construction and can be checked through the insulated coatings.

For that reason clients should know how to differentiate the reflective coatings from the true insulating coatings. The reflective coatings can function only if it is clean and cannot block all kinds of heat. The insulative coatings however, can obstruct the entry of all types of heat.

It is also possible to employ the ceramic coatings paints on the outside layer in the roof in addition to sides of the house. These coverings are generally used for every type of roof surfaces as steel, blacktop, aluminum or else felt. It can also be used on, rubber, vinyl as well as aluminum sidings. You may use these coatings on the inside of your house.

One can find a number of ceramic insulating coatings that contain extra options such as damp migration prevention. Therefore, this sort of covering also causes immense financial savings because of damp management.

Case Study – Industry Specific Software Marketing Plans

If you have developed some real kick-butt software for a specific industry then you need to explore other non-typical avenues in your sales and marketing programs. Let’s say you are selling software for some unique type of mobile service and as an example let’s use Mobile Auto Detailing and the mobile paint and dent removal industry sub-sector. I chose this because I was involved with it before my retirement.

If you want to get the industry use to using your software, first they have to know about it. Then they have to understand its value. Thus, you need an introduction and you need communication with the potential customers.

Next you need a sales force to meet these prospects, as traditional marketing probably will not work in this venue, although some industry trade shows make sense. In the automotive after market specialty industry sub-sector you might choose tradeshows such as SEMA, Mobile Tech Biz and others make sense and trade journal articles with only minimal advertising.

Also realize that larger groups in PDR that are franchised already have their own proprietary software and unless yours is better, they are not interested and the franchisees have stipulations in their franchise agreements as to vendor approvals?

Or did your software research and development monies involve a franchisor who paid for them and now you are talking it and selling it to everyone else? If so, integrity issues there. It use to make me very angry when our vendors would receive custom orders from us, then turn around and offer it to our competition, good way to lose your best customers.

Why would you limit your software to only the paint and dent removal, bumper repair and auto detailing industry? What about all the others? Obviously there must be 100s of other perfectly suited niches, which would require only a small fraction of changes to work, certainly less than the “feature creep” that this mini-sub-sector will demand and where is the ROI considering all that?

There are many more mobile dog groomers, swimming pool guys and other mobile businesses than there are auto detailers. Well at least the ones making money to buy what you are offering. Why would you leave that kind of money on the table if your software was that good? Even if you wished to specialize, how much does it cost to set up a few extra websites and if you have regional sales reps it gives them more people to call on, making it more viable to have a happy sales force with more potential to commissions?

I hope you enjoyed this case study in industry specific software marketing and perhaps it will give you some ideas into how to approach the problem. Think on it.

How to Select the Best Products and Services Online

Selecting the best products and services online can be a challenge. You don’t have the option of going to the store to check out the item before you buy. Neither do you have the benefit of friends recommending services they personally used. Blogs often recount horror tales about customers who placed orders for items they found attractive on online catalogs, only to be shipped defective products with missing parts. So how does the ordinary web surfer, with no knowledge or inside information of the industry, decide on the best goods?

A good online store offers reliable service, timely shipping, and reasonable prices. Here are some tips that will help make your online shopping experience problem-free.

1. Do they provide contact details? A good retailer will not just provide an email ID, but also a street address, complete with phone numbers and addresses of branch offices. Beware of settling for simple post box numbers.

2. Do they provide detailed information on the products and services? This should include photos, description of the product, applications, and price.

3. What do users say about the product? Look for reviews and user generated information. Have many people consistently expressed satisfaction with the retailer or service provider? Are there any complaints?

4. Take a good look at the “terms and conditions” section. Go through their transaction terms and privacy policy. If they have promised not to sell your information to third parties, it is probably a bona fide site. Look at all the details regarding transactions, such as payment, shipping, replacement or refunds, warranties, etc.

5. Wire transfers and checks are outdated and unsafe methods for paying for your products and services. Wire transfer scams are common online; therefore this is one method of payment you should avoid. Credit card payments are a bit more secure, but there is always the risk of someone unauthorized getting hold of personal details when you provide the information online. Online money transfer services such as PayPal are the best option when paying for products and services online.

6. Additional charges can include shipping and fees on funds transfer. Factor these in when making purchases. Often, retailers will ship an item costing above a particular price for no extra charge. Funds transfer websites sometimes levy a transaction fee for money transfer to a bank in another country or remittance through check.

7. Look at the shipping time. Generally, products are shipped within the same country in 48 hours. It takes longer to dispatch products to another country. If the consignment is delayed, you should have the contact details of the company handy so that you can make inquiries. Sometimes, the retailer will notify you of delays. Similarly, service providers should inform you well in advance if there is a problem in meeting deadlines.

8. Finally, trust your intuition. If you think you are not comfortable with a particular site, move on to the next. There are plenty of online companies offering products and services, and not all of them are dishonest.

The advantages of shopping for products and services online far outweigh the risks. The risks can be managed through the tips provided above. Have a happy shopping experience!